The United Way Guelph Wellington Dufferin has launched its 2024 fundraising marketing campaign.
Hundreds of individuals had been at Shelldale Centre in Guelph final Thursday for the official launch.
The theme of this yr’s marketing campaign is “Better is Possible.”
“It is a very thrilling time. We are crammed with hope with this yr’s marketing campaign,” mentioned government director Glenna Banda.
“We know there are quite a lot of people and organizations that want help from the group proper now.”
Various group organizations had been readily available for the fundraising marketing campaign launch. Tom Armitage of The Seed and Kristen Cairney of Wyndham House had been there to speak about poverty and the way the United Way packages deal with the trigger.
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Also on the launch was Ray Stultz, who’s as soon as once more the chair of the fundraising marketing campaign.
“We’re actually pleased to have Ray on board,” Banda mentioned. “He’s been concerned in so many native organizations. He has nice vitality and is absolutely excited to introduce folks to the United Way and the good work that we’re doing.”
“We may also help one another stay higher lives as a result of what’s higher for you is best for everybody,” mentioned Stultz in a information launch.
“We’re right here to ensure the group all of us love is taken care of.”
More than $2.5 million was raised within the 2023 marketing campaign. Stultz mentioned greater than $2.6 million will probably be wanted to proceed delivering packages and providers. However, no fundraising aim was set for 2024.
“Part of that’s that we actually wish to give attention to the change that we are attempting to make in the neighborhood,” Banda mentioned. “Sometimes, taking a look at these numbers, it might be slightly little bit of a distraction.”
Banda did say that United Way is hoping to surpass final yr’s complete.
Donations might be made by means of the United Way Guelph Wellington Dufferin web site, unitedwaygwd.com, or by contacting its workplace at 519-821-0571.
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